Social Media Manager (Porto)

Winalist is the leading platform for booking wine experiences in Europe. On the platform, travelers from all over the world can easily book a visit to cellars in Champagne, a tasting workshop in Burgundy, a stroll through the vineyards in Bordeaux, etc. Today Winalist has more than 1200 wineries registered on the platform and offers more than 1500 experiences in France, Italy, Spain and Portugal. We are looking for new talents to help us build the next leader in wine tourism.

Community Management

• Engage & Grow the Community: Develop and execute strategies to grow an active and engaged community across platforms such as social media, forums, and other digital channels.
• Content Moderation: Oversee community interaction, moderate discussions, and manage feedback loops to ensure a positive and respectful environment.
• Advocacy Development: Identify and nurture community ambassadors and influencers to help promote the brands values and messages.

Content Creation & Management

• Content Strategy Development: Manage the content strategy execution and community contribution for the media platform
• Content Creation: Write, edit, and produce a range of content, from blog posts and case studies to social media posts, ensuring a consistent tone and high engagement.
• Content Curation: Source, curate, and share user-generated content (UGC) to enhance community engagement and authenticity.
• Editorial Calendar: Manage the editorial calendar, planning and scheduling content in line with product launches, campaigns, and community trends.
• Collaborations: Partner with internal teams (e.g., marketing, product) and external stakeholders (e.g., influencers, partners) to create collaborative content that aligns with business objectives.

Analytics & Optimization

• Performance Tracking: Monitor content and community engagement metrics, providing regular reports on performance to identify areas for growth and improvement.
• Continuous Optimization: Use data insights to refine content strategies, optimize for engagement, and increase the impact of community initiatives.
• Trend Analysis: Stay updated on industry trends, best practices, and competitors to ensure the brand remains ahead of the curve in community building and content creation.

• You know quite a bit about social medias and you have developped social profiles
• You are perfectly English speaking,
• You have excellent interpersonal skills
• You are comfortable with making contact by visio or emails
• You like a good challenge (and wine obviously)
• You are meticulous and organized.